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Pablo
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Espagne
Numéro de Copyright
00081028-1
2023-06-09 06:37:24
Non
Ferrer Lorenzo Ignasi;
Éducation > Documents de formation
Management Handbook for Advertising Agencies
This book aims to help experts in advertising working in agencies, as well as students in Schools of Communication, to reinforce their skills in economics, business and management. The book is divided into two main parts: a) the advertising agency and its corporate dimension, b) practical exercises.
